• LVMH to acquire majority stake in Virgil Abloh's Off-White label

    2 monthes ago - By Fashion United

    Image: Off-White
    LVMH is adding Off-White to its portfolio of brands after the French luxury house agreed on Tuesday to take a 60 percent stake in Off-White LLC. The Milan-based New Guards Group, the license holder of the brand, will remain an operational partner.
    Founder Virgil Abloh will remain in his role as creative director, in addition to his contractual duties as artistic director of Louis Vuitton menswear.
    While terms of the deal were not disclosed, LVMH and Abloh will be looking to develop and launch new brands, likely in the luxury streetwear fashion space. Off-White has the...
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  • LVMH Acquires Majority Stake In Off-White™ Brand

    LVMH Acquires Majority Stake In Off-White™ Brand

    2 monthes ago - By Hypebeast

    LVMH has agreed to purchase a majority stake in Off-White LLC, the owner of Virgil Abloh 's Off-White™ streetwear brand. Abloh, who founded the brand, will retain 40 percent ownership in the company following the deal. The designer is set to keep his overarching creative director role for the brand, while New Guards Group who birthed Off-White™ with Abloh will still be the brand's operating partner. Reports stated that with a 60 percent stake, LVMH plans to work alongside Abloh to develop, create and grow new and existing brands that go beyond the fashion realm. With a partner like LVMH...
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