• Fashion East: Ready-to-wear SS18

    2 days ago - By 10 magazine

    Mama Lulu's latest crop of fashion hot shots showed their wares on Charing Cross road this morning. First up, Supriya Lele . I want to call this trash to treasure. Not that there was any actual trash, per se, rather the way that raw cut PVC and bin-baggy fabrics were refashioned into slinky skirts or strapless ruched dresses that sat over oversized cotton t-shirts. Supriya's heritage is Indian, and here, a hot pink dress was reminiscent of a draped sari, exposing a slither of skin and worn with crystal jewels that sat around the upper arm. ASAI also drew on his heritage, Chinese, creating...
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  • Molly Goddard: Ready-to-wear SS18

    Molly Goddard: Ready-to-wear SS18

    2 days ago - By 10 magazine

    The Molly Goddard girl is just like us this season - namely, she may or may not have a drinking problem. The doctor's told her that she's drinking too much, or so the story, direct from la release, goes. Now she's only drinking in front of a mirror, or, alternatively, as she did today, trouncing down a runway. That's what lovely Edie Campbell did, first out, glass of champagne and hoofing away on an e-cig - a woman we can get behind. So this was smock-y. Or “wench-y” and *something about milking a cow* according to one, here unnamed, member of Team Ten, but he/she really did mean it in a...
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  • House of Holland: Ready-to-wear SS18

    House of Holland: Ready-to-wear SS18

    2 days ago - By 10 magazine

    Don't tell us off for starting with a quote from the release again, we can't help that this season they happen to be very very good. Henry's latest House of Holland notes began by calling the girls: “seductive swashbuckling sirens.” Very us. It was called Original Pirate Material - so see this, if we've got the right end of the stick, as a meeting of pirates, as in “of the Caribbean” type, and pirates, as in “pirate radio” - which, in practice, meant psychedelic wavey prints, raver bumbags and splashy HoH logos, mixed in with straw pirate hats and stitch on fishes. Sounds a bit mad, but...
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