• Blumarine: Ready-to-wear AW21

    1 month ago - By 10 magazine

    It seems Blumarine's Nicola Brognano has dug out his Motorola Razr and dialled up the 2000s. Marking his second ready-to-wear collection for the house, the handsome designer looked to the '00s heydays of Paris Hilton and Britney Spears to guide his sexy, sassy, Y2K vision.
    “It's a new manifesto, a message of positivity. In these tough times, we need a bit of that,” said Brognano, over Facetime from Blumarine's lavender-carpeted showroom in Milan. Whilst many have clung to naughties nostalgia like a velour comfort blanket during lockdown (just look at the revival of Juicy Couture )...
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  • Moschino: Ready-to-wear AW21

    Moschino: Ready-to-wear AW21

    1 month ago - By 10 magazine

    For some designers, switching to digital presentations has felt like a compromise, but Moschino's Jeremy Scott - a master of live, fashion theatre - is also acing the art of movie-making. His aim, with his collection films, is to, “immerse you in a world so you get to be a part of it and lose yourself and dive into it?” he said.
    Taking the iconic fashion show scene in the 1939 film, The Women, as inspiration, Scott created a homage to Old Hollywood's Technicolour fantasy but modernised it with his casting. The show takes place in a salon with a rotating stage, which allowed him to explore...
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