• Live Coverage From Milan Digital Fashion Week

    7 monthes ago - By WWD

    MSGM:
    MSGM kicked off the first edition of Milan digital fashion week with a moving short movie portraying the spirit of the new generation of Italian boys and girls.
    Directed by Luca Finotti and shot in several Milan locations, the film expresses a sense of freedom and joy, along with a message of inclusivity thanks a to a diverse casting. Showing iconic pieces of the MSGM men's spring 2021 and women's resort 2021 collections, the short movie is a spontaneous, uncomplicated celebration of freedom, love and friendship.
    “I wanted the spirit of this project to be pure and refreshing as a...
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  • Prada Recruits Five Creatives to Showcase SS21 Collection

    Prada Recruits Five Creatives to Showcase SS21 Collection

    7 monthes ago - By Hypebeast

    Kicking off this season's Milan Fashion Week , Prada has taken the opportunity to break away from traditional formats and instead work with a number of leading creatives. With Spring/Summer 2021 shows around the world taking place digitally rather than physically, Prada believes "a singular statement is replaced by the perspectives of many." To achieve this, the Italian label has showcased its collection in five different chapters, with five films created by various artists and image makers. The creatives chosen for the SS21 project are Terence Nance , Joanna Piotrowska , Martine Syms...
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  • WATCH: Miuccia Prada Presents Her SS21 Menswear Collection At Milan Digital Fashion Week

    7 monthes ago - By 10 magazine

    
    Today's a day of both firsts and lasts for Miuccia Prada. She will present her first digital-only Prada show during Milan Digital Fashion Week, which also happens to be her final collection designed alone before Raf Simon joins the house as her co-creative director. This is one not to be missed, coming to you at 1pm BST.
    prada.com
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  • Milan men's SS21 kicks off with a mix of physical and digital shows

    7 monthes ago - By Fashion United

    Milan kicks off its first Digital Fashion Week on Tuesday with two live runway shows, including from heavyweights Dolce &
    Gabbana, to send out a message of "positivity."
    Running through Friday, this "phygital" fashion week - featuring both physical and digital shows - will present the Men's Spring/Summer 2021 collections, as well as men's and women's pre-collections.
    This is the third such show after London and Paris and Italy's first fashion week after the coronavirus crisis.
    Thirty-seven brands answered the call, including two who opted for real, in-person fashion shows: D&G and the...
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