• Verber's Vision: Appealing to a Local - and Worldly - Clientele

    11 days ago - By WWD

    Alla Verber has been cutting deals at Tsum for as long as she can remember: Like so many Russians during the Soviet era, she knew there was one way to get the things she wanted or needed, and that was with blat, a system of black market deals, quiet, informal negotiations or exchanges. Whether it was a pair of shoes, a banana or theater tickets, blat made it all possible.
    “When I was growing up, it was difficult to buy something good because everything was under the table. In the Soviet times, you walked in Tsum and everything was there. The shoes you saw were probably Russian-made and...
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